1. Review website goals and expectations of the business.
2. Review goals of the users
Discuss pertinent terms and keywords in business, as these can be used for SEO – in blogs, etc so site is easily found in search results
Discuss sending me any/all available media (images of owners /buildings / employees /products etc.) Set up deadlines – ideally, we want to have some content ready to go when website is built so prepare timeline between client and me on deliverables. Be specific with dates and explain importance of timely turnarounds on content.
For client that hasn’t had a website before, may need to build up content over time, so may also suggest he/she consider not publish all pages at outset – advise that if for launch there’s possibility of having to repeat basic content already in use in some pages on other pages that this is not optimal.
Hi Peter and Jay,
My name is Tara Walsh and I’ve recently started at PDML as Content Editor so I’m looking forward to working with you on your site.
I met with Tim Doyle about ideas for blog pieces for your site that will also boost SEO and I drafted an outline for a tips article based on a blog idea on landscaping best practices, with the draft title of “Horticulture Do’s (not Do-Overs)”
Horticulture Do’s (not Do-Overs)
The landscaping mistake homeowners make more often than any other is plant selection. Whether it’s a complete landscaping redesign or a specific area of your home’s property where you want to do some planting, chances are, you didn’t accurately account for sun, shade, or soil conditions when you bought that beautiful bougainvilla. When this happens you end up with less than successful plantings and the process of garden creating becomes more headache than heartfelt.
At Gardenworks we’ve developed years of horticulture expertise that we want to share, so we work with our customers to choose the right plants for their landscaping projects based on sound gardening principles. And we also consult with them on the basics of landscape design. In addition to selecting the right plants, we want the garden you create to remain structurally the same no matter what type of tree, bush, or flower you plant. We believe in do’s not do-overs, so with that in mind, we present the seven tips we most often advise our customers to do:
Tip #1. Trees grow – think ahead
Tip #2. Hardscaping, such as fence structures, is part of landscaping
Tip #3. Know where your rainwater goes
Tip #4. Match your landscape design to your home’s architecture?
Tip #5. Build strong foundations for footpaths, courtyards, and patios
Tip #6: Don’t let your landscape plan be an afterthought
Tip #7. Choose plants for the soil conditions you have