A project by
Jean-Marie Comets, Ahmed Kachkach, Merlin Nimier-David, Bernardo Rittmeyer & Denis Thulin
People want to do good...
... but they're too lazy !
What can we do about it ?
Incentive !
Gamification
Turn something boring (studying, working, ...) into a game !
it's everywhere
You may not know it, but it's already used in your favorite site !
Friends = a Commitment device
A commitment device is "a means with which to lock yourself into a course of action that you might not otherwise choose but that produces a desired resut"
Exploiting social pressure for the greater good !
"Questions?'